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What is a Guide Péyi?
On 8 February 2023, France-Antilles ran the headline: “Tourists are looking for the soul of the péyi”. It is to answer that expectation that Karikamo brings its expertise and its know-how.
Our approach
Where the Guide Péyi comes from
A headline in the press, public research, and a company’s answer to it. That is the documented origin of our approach.
The observation
Tourists are looking for the soul of the péyi
On 8 February 2023, France-Antilles — Guadeloupe’s newspaper — put that on its front page, in the Economy section. It is not a hunch: it is what visitors say they are looking for.
The evidence
Research that confirms it
The studies carried out by INSEE and the Guadeloupe Region in 2019 were already saying the same thing. The demand was documented before it made a headline.
The answer
Expertise made available
It is to meet that demand that Karikamo makes its expertise and know-how available — to local institutions, businesses, associations and individuals.
The stance
“Natives informing”
Our guides embody “Natives informing”, which enriches the role of the guide. They do not recite a territory: they come from it.
Become a Guide Péyi
Towns and tourist boards
Alongside the towns
Developing tourism and a strategy that champions the territory — alongside the towns, in partnership with the tourist boards.
Maritime agents
Maritime agency services for welcoming port calls.
Coordination across the town
Coordinating the activities offered across the whole town.
An Urban Steward team
Training and coordinating a team of Urban Stewards, with the option of involving civic-service placements, contrats péyi and interns.
Online booking
Online booking platforms for your activities.
Catalogue
The immersive experiences
The outings our Guides Péyi bring to life on the ground, with the people who make it happen.
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